PACO RABANNE • PhantomConceive and create a press and digital influence kit for the launch of the new fragrance.
Our scope
Creative direction Motion design Production Post-production
A 360° press kit. Creation of an immersive and interactive website to introduce the new Paco Rabanne’s masculine fragrance to the press. Our challenge was to explain and transcribe this connected and fun universe. In parallel, we also conceived and produced a fancy and sustainable box to introduce Phantom to Paco Rabanne’s community.
Creative Direction Maison Tsay Graphic Design Diane Hazaël-Massieux Motion Design Julian Garnier 3D box Objem Design Production Kit L’Encrier Inluencer @cocooa
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok